National Poll:

Campaign 2004 – Sunday Night Results

(Sunday/Monday Results To Be Released Tomorrow)

FOR IMMEDIATE RELEASE:  Monday November 1, 2004

 

Contact:           Dr. Lee M. Miringoff

Dr. Barbara L. Carvalho

Marist College

845.575.5050

 

This Marist College Institute for Public Opinion poll reports:

 

·        It’s stride for stride in the homestretch:  President George Bush and Senator John Kerry remain neck and neck in a nationwide poll conducted Sunday night.  Bush and Kerry each receive the support of 48% of registered voters.  Ralph Nader has less than 1%, and 4% are undecided.  Among those likely to vote, Bush has the support of 48% compared with 49% for Kerry.  Nader is at less than 1%, and only 3% are undecided.

Question Wording: If Tuesday's presidential election were held today, whom would you support if the candidates are:

 

 
Registered voters

Bush/Cheney

Republican

Kerry/Edwards

Democrat

Nader/Camejo

Independent[1]

 

Undecided

November 1, 2004

48%

48%

<1%

4%

October 21, 2004

47%

47%

  1%

5%

October 7, 2004

47%

46%

  1%

6%

September 2004

47%

45%

  3%

5%

August 2004

44%

45%

  3%

8%

July 2004

44%

45%

  2%

9%

 

 

 
Likely voters

Bush/Cheney

Republican

Kerry/Edwards

Democrat

Nader/Camejo

Independent

 

Undecided

November 1, 2004

48%

49%

<1%

3%

  w/ Leaners

48%

49%

  1%

2%

October 21, 2004

48%

47%

  1%

4%

  w/ Leaners

49%

48%

  1%

2%

October 7, 2004

49%

46%

  1%

4%

September 2004

50%

44%

  2%

4%

August 2004

47%

47%

  1%

5%

July 2004

46%

47%

  1%

6%

 

·        Voters’ choice on the key campaign issues:  When voters are asked to choose between Bush and Kerry on the key campaign issues, more voters continue to see President Bush as more likely to prevent future terror attacks and as having a better plan for Iraq.  Senator Kerry continues to be viewed as the candidate more likely to improve the economy.

 

Question Wording: Please tell me whether each of the following statements applies more to George Bush or John Kerry:

 

 

Registered Voters

Bush

Kerry

Unsure

He will be more likely to prevent future terrorist attacks on the U.S.

November 1, 2004

52%

42%

  6%

October 21, 2004

53%

39%

  8%

October 7, 2004

57%

36%

  7%

He has a better plan for Iraq

November 1, 2004

50%

45%

  5%

October 21, 2004

50%

43%

  7%

October 7, 2004

47%

46%

  7%

He will be more likely to improve the economy

November 1, 2004

43%

53%

  4%

October 21, 2004

43%

50%

  7%

October 7, 2004

43%

52%

  5%

 

·        Intensity of support for both presidential candidates is strong:  Overall, 86% of registered voters strongly support their choice for president, and 12% say they somewhat support their candidate.  Just 2% say they might vote differently on Election Day.  87% of Bush backers are strongly committed to him, not statistically different from the 85% of Kerry supporters who say they are firmly committed to their choice.

 

Question Wording:  Would you say that you strongly support (candidate), somewhat support him, or do you think that you might vote differently on Election Day?

 

 

Registered voters

Strongly Support

Somewhat Support

Might Vote Differently

 

Unsure

November 1, 2004

86%

12%

2%

<1%

October 21, 2004

81%

15%

4%

<1%

Bush supporters

 

 

 

 

 November 1, 2004

87%

11%

2%

<1%

 October 21, 2004

85%

11%

4%

<1%

Kerry supporters

 

 

 

 

 November 1, 2004

85%

12%

3%

<1%

 October 21, 2004

78%

18%

4%

<1%

 

·        Referendum on the incumbent:  84% of registered voters who support George Bush say they are voting for him because they feel positively towards the president.  In contrast, John Kerry backers divide over whether they see their vote as a vote for Kerry or whether they see it as a vote against the president.

 

Question Wording:  Did you choose (George Bush/John Kerry) because you are for him or because you are against (George Bush/John Kerry)?

 

 

Registered Voters

For

Candidate

Against Candidate

 

Unsure

November 1, 2004

67%

31%

2%

October 21, 2004

64%

33%

3%

Bush supporters

 

 

 

 November 1, 2004

84%

14%

2%

 October 21, 2004

80%

18%

2%

Kerry supporters

 

 

 

 November 1, 2004

51%

48%

1%

 October 21, 2004

49%

48%

3%

 

·        Direction of the country:  53% of voters think the country is headed in the wrong direction and 45% think it is headed in the right direction.

 

Question Wording:  In general, thinking about the way things are going in the country, do you feel things are going in the right direction or that things are going in the wrong direction?

 

Registered voters

Right Direction

Wrong Direction

Unsure

November 1, 2004

45%

53%

  2%

October 21, 2004

44%

54%

  2%

 

·        Majority sees President Bush as the frontrunner:  52% of registered voters think President Bush is likely to be re-elected.

 

Question Wording: Regardless of whom you are planning to vote for, who do you think will win the election for president?

 

 
Registered voters

Bush/Cheney

Republican

Kerry/Edwards

Democrat

Nader/Camejo

Independent

 

Unsure

November 1, 2004

52%